Comparison of Revenue Generation Between US Men’s and Women’s Soccer Teams

Has the US Women’s Soccer Team Historically Generated More or Less Revenue Than the Men’s Team?

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It is often assumed that the men’s soccer team generates more revenue than the women’s team, primarily due to the higher salaries and bonuses associated with the men’s team. However, when examining revenue generation more closely, a different picture emerges.

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Revenue Generation and Pay Disparities

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When comparing annual salaries excluding FIFA bonuses, the top 16 US women’s soccer team members earn more than any of their male counterparts, whether in the top 16 or 30. This is due to several factors:

" "" "The women play more games throughout the year." "Their club season is significantly shorter." "They earn less money from their clubs, leading to more game schedules orchestrated by the USSF for competitive sharpening." "US women receive appearance money, whereas US men only get paid if they play." "The pool of US men is larger, making it harder to compete for spots, even if the teams played the same number of games. Therefore, the women would make more money due to less competition for spots." "The top US women have guaranteed salaries, maternity leave, and payments if they are “fired” or do not make the team. US men, on the other hand, either get picked to play or do not get paid at all." "" "

Despite these differences, the USSF pays more per game to US men than to US women.

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Per Game Revenue Comparison

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While the total revenue for US women’s soccer during the season is around $0.9 million, this number is less when compared on a per game basis. Women play approximately 4 to 7 more games annually than men, leading to a lower per game revenue for the women.

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Marginal Revenue Product and Fan Base

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The key issue is the marginal revenue product of each team. In the context of soccer, this means how much additional revenue the last player added to their team generates for the organization. The fact that the marginal revenue of the men's team is negligible compared to the women’s team emphasizes this point.

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For instance, if no one knows the names of the men’s team members, no one would come to watch them play. In contrast, the US Women’s National Team is a revenue generator, not just a team. They are aspirational, and everyone else in the sport tries to beat them. Soccer venues often filled with fans cheering for any other team besides the men's team underscore this.

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Future Implications and Gender Equity

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The gender pay gap is a contentious issue within US soccer. Legal battles, such as the ongoing court decision, are highlighting the disparity. Such disputes are costly for both the US Soccer Federation (USSF) and the women’s team, with significant legal fees incurred by both parties.

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Despite the financial disparities, soccer officials and fans hope that this decision leads to a settlement and a more equitable treatment for women athletes. FIFA and the USSF should consider providing financial support to the women’s team, as they are a cornerstone of the sport's success.